Category Archives: New Media

Avoid Becoming the Next Case Study

“Too much inside out thinking, instead of outside in thinking” is one point of view. Emphasis on operational excellence to the exclusion …

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Five Tips for Digital Detox This Year

I have never done well with New Year’s resolutions. By the time I get through the fun and celebrations of the holidays …

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5 Lessons from a Twitter Convert

I love social media and all of its possibilities, most of which weren’t even fathomed by the tool creators. It appeals to …

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When Social Media Goes Anti-Social

I came to social media land kicking and fighting, but thanks to great coaching from my colleagues Barbara, Marta and Julie, I am getting much more …

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Stuck in a Communications Rut?

During a recent dinner conversation with friends, they lamented the loss of personal interaction with their teenagers…replacing real conversation/ dialogue with Tweets, texting …

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How to Write SEO (and Compelling) Blog Titles in Less Than 2 Minutes

Great blog titles are important. Great titles capture attention. They draw the reader in. But great titles are also easily located. You …

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How To Create a “Talking Email” in 5 Minutes or Less

Are you tired of sending the same old, hum-drum type of email? Want to “liven” up those email messages? There is an easy …

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Social Media or Bust: 5 Rookie Mistakes

  In my previous post, I laid out four easy tips for getting started with social media. Define your goal. Choose 1-3 platforms to …

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Dipping Toes in the Social Media Pool: 4 Simple Steps

Ah yes. Social Media. If you’re reading this I assume you’ve moved past: “Twitter? Too much noise. I don’t care about Kim …

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Why Game Designers Are Better Motivators Than Your Boss

Bored at work?  Why don’t you play a game?  Half your co-workers do, according to a recent study by Saatchi and Saatchi. But …

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